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How to Tackle Counterfeiting; A Global Public Health Issue

Today, counterfeit products can be found in every country and every sector of the global economy. According to international organisations like the World Health Organisation, counterfeiting concerns between 5% and 9% of global trade and approximately 10% of the global pharmaceutical market. It is estimated that 50% of drugs available on the internet are counterfeit, while this figure can reach up to 70% in some African or Eastern European countries. Ian Lemon of Essentra answers the question of how to tackle counterfeiting.