BARCELONA, SPAIN — 17 March, 2015 — Veeva Systems Inc. (NYSE: VEEV) today announced GSK – one of the world’s leading research-based pharmaceutical and healthcare companies – has selected Veeva for multichannel CRM.
“GSK is committed to providing healthcare professionals relevant product and disease area information, when, where, and how they need it,” said Simon Dingemans, chief financial officer at GSK. “We are pleased to partner with Veeva to help fulfill our multichannel vision.”
Veeva CRM delivers complete customer insight and tailored interactions for best-in-class customer engagement across all touchpoints including, in-person, email, web, and phone.
“Veeva is honoured to be GSK’s multichannel CRM partner,” said Peter Gassner, founder and CEO of Veeva Systems. “We are committed to their success and look forward to the opportunity to support GSK’s efforts to deliver timely, accurate information to customers, anytime, anywhere.”