The pharmaceutical industry has been growing by 7.8% year
on year, and its worth is estimated to be $1.6 trillion by 2020.
However, the pharmaceutical industry is facing a range of
challenges, including rising customer expectations as well
as declining R&D productivity. Therefore, it is increasingly
important to get the best possible products to market by
improving existing product lines and introducing new ones.
This can often be diffi cult, with innovative solutions hard
to come by Paul Lyon, Programmes Technology Manager
at Magnesium Elektron, shares his views on revolutionising
the pharmaceutical industry.